Lusianti D, Dwi Prasetyaningrum I, Sundari P. Quadrilateral Brand: The Journey of Brand Trust in Building Brand Equity. KSS [Internet]. 2024 Jun. 4 [cited 2025 Feb. 6];9(18):181–191. Available from: http://thrillriftranks.com/index.php/KnE-Social/article/view/16322